Commercial Training Webcasts
Are you looking to increase your commercial tire product and technical knowledge prior to the summer selling season? Bridgestone Commercial Training is proud to offer product and technical training webcasts for TBR, OTR, AG and Retread segments. All Webinar times (CST). Check back as more dates will be added in the coming weeks!
Scroll Down to Register for TBR, Retread, OTR and Ag Webcasts.
Managing Buyer Expectations
During this Webinar attendees will learn how to sell in the next normal. Helpful tips will include how to build relationships/sell in a virtual world, what buyers expect from salespeople in 2020, how to sell value versus price as well as 10 things Not to Do when selling today. In addition we will share best practices of some of the most successful sales people.
Effective Pre-Call Planning
During this Webinar attendees will learn the critical importance of pre-call planning, how to identify/sell to people that have the power of the pen, why its important to speak the language of your buyer as well as how to position Bridgestone/Bandag/Firestone solutions so the buyer will take action.
Keys to Selling to Procurement
During this Webinar attendees will learn how to navigate the complicated world of purchasing/procurement, the importance of identifying different generations in the workplace and how to sell differently to each one as well as how to handle new sales objections as a result of the global pandemic/economic uncertainty.